![]() The developers of the application can’t access any password-protected folders either which ensures complete secrecy around that folder and has brought much attention to parents around the world when they spot it on their teen’s phone. The app has gone through great lengths to ensure this feature remains privacy-first, that it has warned users in the past of not being able to recover any files added to the folder if they forget their passcode. This folder was called “My Eyes Only” and users had the option to password protect it for an additional layer of safety. As we mentioned briefly earlier, Snapchat still retains its reputation of being a sexting platform and as such, felt the need to add a secure space for people to save their racy pictures taken through the app. In the summer of 2016, Snapchat quietly updated its apps for Android and iOS to create a photo vault within the application itself. LinkedIn too has a Stories feature that is straight out of the Snapchat headquarters. You know this feature caught on because of how the rest of the players in the industry essentially copy-pasted this feature onto their platforms. Snapchat Stories became a popular way to set 24-hour updates regarding your day. With the introduction of “Stories” and “Filters,” Snapchat opened the floodgates to the adoption of quirky and funny anime face filters that seemed to work flawlessly on human and animal faces. The application has amassed a following comparable to Meta-owned Facebook in the US alone and continues to dominate the app charts on both iOS and Android devices. What Snapchat didn’t foresee at the time was just how popular it would grow to become. This led to the rise of the term sexting and is still one of the app’s primary use-cases amongst teens and young adults. ![]() Gradually, Snapchat had a cult following amongst the youth which used the platform to share nudes. And any attempts to save the photo would alter the sender of it. What kicked it all up a notch was the fact that the photos you shared, were displayed for a limited number of seconds before being deleted permanently. That means that the photo could only be shared with one individual. Snapchat started as a photo-sharing app for students and focused primarily on a person-to-person model. So why is everyone crazy about Snapchat anyway? What makes it incredibly popular for the younger generations-Millennials and Gen Z-that use the internet increasingly via their phones is its photo-sharing instant messaging. Snapchat is an instant messaging application available only on mobile platforms. Current surveys show that the US is hesitant to adopt any one instant messenger besides iMessage (exclusively available through Apple devices), which is especially true for new developments like the subject of our topic today Snapchat. Now, these apps have transformed the genre they’re placed in, ranging from efficient texting apps like WhatsApp and Facebook Messenger to dual-purpose photo and video-sharing platforms, such as Snapchat and Telegram.īut the one problem most instant messengers face is that they aren’t particularly in vogue with some of the older generations. We have come a long way since the initial days of MSN Messenger and AOL Instant Messenger. Instant messaging apps aren’t what they once were some 10 or 15 years ago.
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